Every year the sophistication of the cameras on smart phones improves. Today they are a viable option to capture a...
10 Tips when filming on your phone
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Embracing Collaboration
Producing videos we are sometimes told exactly what is required. This can work well when the client is well versed in...
What to leave out of your video
At a time when online attention is one of the most valuable commodities a marketer can have, maintaining that...
Make videos that people want to share – Cut to the chase
he car chases in movies are exciting and gripping. It captures our attention. If you want people to get excited about...
Digital dust – is it time for a Spring Clean?
Digital dust is a term I coined in the last year or so to describe those online assets such as videos that aren’t...
Marketing matters most when times are tough
I read last week that Warren Buffet’s company Berkshire Hathaway is hoarding $122 Billion in cash. Apple and Google...
Supporting and connecting men
or several years Sonic Sight has been supporting charities that align with our values. We now proudly provide our...
Get more views with Facebook Video
Native videos on Facebook are four times more likely to be engaged with than providing a link, according to analytics...
Next steps with your video
Now that your video is ready to show here are the next steps you should take. 1. Download the highest resolution...
12 more videos your school can make
Producing videos for schools is a big part of Sonic Sight’s business. Two years ago, to help schools, I created a list...
Best bang for your video buck
Videos can be expensive. And they can cost even more than that if they are not well thought through. Knowing what you...
Sell before the meeting with your video
Videos are a great way to build rapport, showcase your services and outline your value to prospects partners and...