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2014 – The year of the drones
2014 is set to be the year of the drones. You may have seen them at the sporting stadiums. UAV - unmanned aerial...
Making an amateur video look professional
It's easier than ever to make a video these days. Grab a mobile phone and voila it's done. If however, you want the...
Don’t waste your time with a video quote
Not all video quotes will be the same just as not all briefs for video quotes will be the same. Last Friday I had two...
Know your audience
I often see well-made videos fall flat because there is a fundamental problem with the structure of the production....
What you didn’t know about YouTube
It eats your brain. Actually, I wanted to share some of the additional features that you might not be aware of. Like...
7 ways to get extra value from video
Okay, so you've produced a shiny new video for your business. You've taken the time to get it right - it's got a good...
Lessons learnt, then forgotten, then remembered
It's a funny thing after you've been in business for a while. You learn lots, but then you have lots more to forget as...
Don’t be a Wally with video – how to save thousands.
Often I see people become excited about the prospect of making a video for their business. However, sometimes the...
Win business before the meeting
Do you ever attend a meeting without doing a quick online search on who you are meeting? What their company is about,...
The Power of the Case Study
There are plenty of different video styles out there to promote a brand: Testimonial, scripted with voice over, event...
7 mistakes to avoid when filming
It frustrates me when I see someone's video and I think, "I wished you'd asked me for some tips before you did that."...
Being ahead of the game
I am inspired by a colleague of mine from Kwik Kopy Auburn, Kate McConville. Kate and I have formed a strategic...