Sonic Sight Blog
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When quality matters
It's never been easier to create video content. This of course is a double edged sword. I met with a prospective...
A 54 second success story
A fifty-four second video I made for some good mates has helped launch a charity that is employing 6 people and is...
One size is not fit for all
It is not uncommon for a client to ask for a promo video and then use that 2-3 minute video for all their needs. This...
Peachy
Some of you may be fortunate enough to know Peachy (David Peach). Just over three weeks ago he called to advise of his rapid decline in health. A day later he was diagnosed with Pancreatic cancer and his days are numbered.
Look good on camera at home
Given how often you need to be using Zoom meetings or Teams or some other variation of virtual meetings, it is worth ensuring you have a few of the fundamentals set up.
Instagram embraces video over photos
Changes are happening at Instagram as they recognise the power of social media video.
Lockdown is a pre-production gift
Pre-production is the planning stages of video production and during a lockdown it is the ideal time to get all your ducks lined up.
Community leverage for your videos
We all have a network of people and groups ready and willing to help us share our videos to maximise the views. The...
The future of video (Part 2)
Six years ago this month, I wrote about the future of video and where I saw the industry heading. You can read it...
How long should my video be?
Don’t lose your audience with a tedious video that could have been a lot more succinct. The duration of the video...
Learnings from 2020
One of the things that has become apparent in 2020 is how valuable and effective video is. People have had a taste of...
The uptake in video during COVID
2020 has become the year of video. As people around the world retreated to their homes, video, whether it is via Zoom...